27 Nov

Ikea: tag your name on a product and you win it!

Tags: by paolo

Very clever use of Facebook by Ikea. Ikea created a profile for the director of a new store. He uploaded many photos of Ikea-furbished rooms. The first to tag her name over a product won it! Very clever!
Very cheap campaign (from Ikea point of view) and very viral!


Via woweffect

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