Jim is trying to organize a google-bombing of Sudan by getting folks to blog the word “Sudan” and link it to Passion of the Present, a site he’s helping organize to call attention to the plight of the residents of Darfur. Unlike John Kerry and waffles, or George W Bush and “miserable failure”, this google-bombing has a point – the Khartoum government has proven very sensitive to public pressure. If Google tells them the world is paying attention to Darfur, perhaps they’ll ease more of the restrictions making it difficult for food and aid to reach refugees in Darfur.(via Ethan)
I also want to add this attempt in the definition of googlebomb in Wikipedia that has probably more pagerank than my site, but wikipedia is temporariy locked for maintenance. TODO: remember to edit Wikipedia.
For Italian people, there is an Italian site about the situation in Sudan (no, I´m not affiliated with it).
You can also check who is participating with Technorati.

In a comment, Jim Moore (author of The Second Superpower Rears its Beautiful Head) invites to link to The Passion of the Present in order to “help mobilize people to help stop the genocide in Sudan”.

Beppe Caravita, an Italian blogger and open source supporter is running with the Italian Green Party for a place in the European Parliament. He posted his program on his blog. Since he is in my blogroll, in a sense I already voted for him, so I guess I’ll follow and support his campaign. For now I added his blog on the Emergent Democracy in Europe Wiki page.
But I really think he needs a wiki where to let us collaboratively write his program.

Ethan’s attempt of using Blogs to Hack the Media is about increasing attention to news from the developing world:
“Blogs let us tell offline media what we want. When blog readers made it clear we wanted to know more about Trent Lott’s racist comments, mainstream media picked up the ball and dug deeper into the story. What would happen if we started sending an unambiguous message that we wanted to hear lots more about Africa, Central Asia, Eastern Europe, Central America? What sort of effort would it take to choose an important issue – say the Sudanese government’s involvement in Darfur – and get enough momentum in the blogosphere that CNN was forced to bring a camera crew to the region?”

In Sudan, just as you are reading this, a genocide could be happening.
In the 10-year anniversary of the Rwandan genocide,
the op-ed columnist Kristof asks on NY Times Will We Say ‘Never Again’ Yet Again?
“Yet right now, the government of Sudan is engaging in genocide against three large African tribes in its Darfur region here. Yet right now, the government of Sudan is engaging in genocide against three large African tribes in its Darfur region here. Some 1,000 people are being killed a week, tribeswomen are being systematically raped, 700,000 people have been driven from their homes, and Sudan’s Army is even bombing the survivors.
And the world yawns.
(…) The convention against genocide not only authorizes but also obligates the nations ratifying it to stand up to genocide.”

So in this case the goal is clear: Use your blog to tell mainstream media that you want news coverage of this possible genocide.